Victor Haydin – VP Sales and Marketing at Intellias.
Having started his career as a software engineer, Victor quickly realized that through innovation in technology he could bring even more value to customers.
This perception led him from software engineering to building R&D, and later, Products and Services departments, and then evolved through Strategic Marketing to Business Development. Over the recent years, Victor and the teams he led have been exploring the core market drivers, engaging customers with strong value propositions, generating leads, communicating proposals to key customer stakeholders and doing post-sales transfers – every aspect of the strategy, marketing, pre-sales and sales cycle. Victor is a big believer in Lean principles, market-driven strategies, customer centricity, and innovation that open new horizons for sustainable and profitable businesses.
Presentation topic: Putting yourself into your client shoes: easier than you may think.